The first design project for the class will be to research and explore, then create a dynamic visual graphic model (score), showing how our senses and brain perceives and processes visual information.
This “schematic” or visual diagram will be the basis for a semester-long design project we will be revisiting and adding to throughout the course of the semester.
Use the Information Processing System graphic before as reference, but simplify, refine, or visually reinterpret as you see fit.
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Phase I: A Visual Information Processing Model
• Read the class handout, Visual Language For Designers (Connie Malamed), S-I: Getting Graphics. Sketch a quick schematic of the visual processing model as discussed.
— due Thursday, September 1st.
• Expand and render the graphic in finished form.
— due Tuesday, September 6th.
• Insert your Object Poster Project solution into the score, showing how one might perceive and interpret the design's form and message.
— due Tuesday, September 20th.
Phase II: A Preattentive Visual Processing Model
• Read the second class handout, Visual Language For Designers (Connie Malamed), C-I: Organize For Perception. Design a tight schematic of Preattentive Visual Processing as discussed.
— due Thursday, September 29th.
• Insert your Object Poster Project solution into the score, showing how one might perceive and interpret the design's form and message.
— due Tuesday, October 4th.
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Phase III: A Creative/Design Visual Processing Model
• Pondering how your brain processes information and visuals during the design process, insert one of your Design Project solutions into your evolving score(s), showing how you as a designer create a design's concept and form.
— due Tuesday, October 25th.
